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2011 Was the Year of the Mobile Consumer, What’s in Store for 2012?

Chris Silva, my colleague at Altimeter Group, released a useful report today that I wanted to share with you here. Mobile is important and I believe you know this. However, when we consider mobile, we often think about the experience when and where it begins. But, we often miss the opportunity to lead a more [...]
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Hey Retailers! Refine That Mobile Marketing Strategy (Altimeter Report)

Technology / Internet : Web Strategy by Jeremiah (3 years ago)

This latest Altimeter Report, by my colleague Industry Analyst Chris Silva, focuses on how companies must develop a mobile marketing strategy. It sources research from 26 ecosystem contributors including brands, agencies, and techno... Read Post

Report: Content and the New Marketing Equation

Marketing / Online Marketing : PR 2.0 (3 years ago)

Rebecca Lieb, my colleague at Altimeter Group released a new report, “Content: The New Marketing Equation Why Organizations Must Rebalance.” The report helps organizations find balance in the creation of effective content strategies... Read Post

Keyboard Apps Dominate The App Store’s Top Charts After iOS 8 Release

Technology : TechCrunch (3 days ago)

As the iPhone 6 and 6 Plus go on sale today, many consumers will be getting their hands on Apple’s new mobile operating system, iOS 8, for the first time. And what are iOS 8 users downloading from the App Store? From the looks of th... Read Post


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