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File Under "Bleedin' Obvious": Good Data Drives Sales

Nielsen Bookdata recently released a white paper/sales sheet on metadata enhancement which presents some real data on the direct link between deep accurate metadata and increased sales and long term revenue. Unsurprisingly, the document finishes by noting that BookData provides enhanced metadata services for a fee which, assuming publishers don't have the where with all to handle this very basic activity themselves, they would be well advised to contract with Nielsen (or someone similar).
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Nielsen BookScan Analyzes the UK Booker Bump

Media / Publishing : GalleyCat (3 years ago)

Nielsen BookScan sales data tracking team has released a report studying the effects of the Booker bump in the UK. Novelist Julian Barnes saw a 473 percent increase in sales the week after he won the prize for The Sense of an Ending... Read Post

Strategically Managing Data for Long Term Benefit

Media / Publishing : PersonaNonData (3 years ago)

In this series of articles (1,2,3), I have attempted to describe the organization and development of a corporate-wide approach to data management. In doing so, I have suggested that product metadata is a good place to initiate a pha... Read Post

Common Crawl Corpus Update Makes Web Crawl Data More Efficient, Approachable For Users To Explore

Technology : SemanticWeb.com (2 years ago)

Common Crawl now is providing its 2012 corpus of web crawl data not just as.ARC files, but also is releasing the metadata files (JSON-based metadata with all the links from every page crawled, metatags, headers and so on) as well as... Read Post


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