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How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did

Target has perfecting the technique of analyzing consumers' shopping habits to figure out who's pregnant. How can they send customers congratulatory coupons without freaking them out?
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Netflix analyzes a lot of data about your viewing habits

Web / Web Videos : NewTeeVee (2 years ago)

Netflix's algorithms for recommending movies to customers might not be perfect, but it isn't for lack of trying. The company is capturing and analyzing incredible amounts of data, even from the videos themselves, to try and figure o... Read Post

Four short links: 17 February 2012

Technology : O'Reilly Radar (3 years ago)

How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did -- predictive analytics moves faster than family communications. (via Sara Winge) JSHint -- a tool to detect errors and potential problems in JavaScript code. (vi... Read Post

Target Figures Out Teen Girl Is Pregnant Before Her Father Does, Sends Helpful Coupons

Lifestyle / Shopping : The Consumerist (3 years ago)

We didn't really believe it when we were told in 7th grade that math could unlock the secrets of the universe, but after reading about the coupon-wielding power of a Target statistician, which resulted in a mighty surprise for one f... Read Post

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