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Brand Against the Machine: Take Your Brand to the Next Level

You can never get enough branding and marketing information.  At least I could never read enough about branding and marketing.  So when John Morgan (@johnmorgan) sent me a copy of his new book, Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition, I couldn’t wait to dig in. This marketing book delivers value from page one.
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Brand Portfolio Strategy Explored

Business & Finance / Marketing : Branding Strategy Insider (yesterday)

Why do some companies maintain multiple brands within the same category even though it is more expensive to do so?  The brands appeal to different market segments and have different positions in the market One brand is an upscale or... Read Post

Branding Like a Boss with John Morgan

Internet / Blogging : BlogHerald (7 months ago)

Called the Chuck Norris of branding, John Morgan has worked with Fortune 500 companies, celebrities, and entrepreneurs. Also an author, John’s book Brand Against The Machine currently has 4.8 out of 5 stars on Amazon. A lot of peopl... Read Post

Brand Against the Machine

Technology / Social Media : Chris Brogan (2 years ago)

I had the pleasure of interviewing first time author John Morgan about his new book, Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition (amazon affiliate link), a ... Read Post


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