What does the launch of Facebook Timeline for Pages mean brand? Unprecedented control, an opportunity to boost engagement, but also lot of initial work. A host of new features became available this morning when Facebook gave all Pages around the globe the option to upgrade to the Timeline redesign. Here's how they work, and how to use them to benefit your business.
Stealing a page right out of a startup called Aggregift's playbook, Amazon today launched a new feature called "Amazon Birthday Gift," which allows a group of Facebook friends to go in on an Amazon.com Gift Card together. That gift ... Read Post
If you’re a marketer wondering if migrating your brand to Facebook Timeline was worth the effort, here’s some encouraging data: A researcher reports that brands are getting an average 46% more engagement with Timeline. Read the full... Read Post