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100 Years Of Universal Pictures' Ever-Changing Logo

Universal Pictures is celebrating the big 1-0-0 with a new look. A brand spanking new logo—created by visual effects artists at Weta Digital, the New Zealand-based company that did the effects for The Lord of the Rings saga—will debut onscreen before Dr. Seuss' The Lorax on March 2. According to the press release: The visual dynamic of the new logo was inspired by satellite imagery that illustrated a view of the world on a clear night from space.
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