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7th grader has a great future as an advertising copywriter.

(click, via )For a newspaper ad contest. First, steal from a "popular" (I hate it) campaign (this DIRECTV commercial). Next, apply exact same concept to new client. Bingo—you're a typical successful ad creative. You go, son. Previously: This 6th grader has a future as a Brand Specialist.
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Infographic: 4,000 years of the Evolution of Advertising.

Marketing / Advertising : Copyranter (3 years ago)

( click image, via)Including the invention of the automobile, in 1835. Advertising Infographics: "creativity" by people who should be killed for dog food. Previous Ad Infographics :• Anatomy of an Ad Agency.• Copywriters are Doucheb... Read Post

Copywriters! What do you think of these Grand Prix-winning ads for Swiss Life?

Marketing / Advertising : Copyranter (3 years ago)

( click ads, via )The Epica awards, "Europe's premier creative awards," were recently handed out. The above campaign, by Spillmann/Felser/Leo Burnett, Zurich, won the press Epica d’Or. What do you think? Not massively creative, but ... Read Post

FOUND! The only black, female advertising creative in America.

Marketing / Advertising : Copyranter (3 years ago)

( via )Though, I do like the spot, my favorite in the new campaign promoting the upcoming Dallas ADDYs (Not my favorite: this one, featuring a typical whiny bitch of a copywriter.) Olde Skool ideas. Know anything about them, digital... Read Post


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