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How to be Agile and Authentic in Social Media
Entitled How to be Agile and Authentic in Real-Time Marketing and PR, this white paper includes practical, candid and irreverent advice from author, speaker and marketing strategist David Meerman Scott on what it means to be real time in marketing and PR.
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SESNY Keynote Interview: David Meerman Scott
David Meerman Scott is a best-selling author and popular keynote speaker on the topics of viral and online marketing as well as the convergence of web marketing, digital media and online PR. One of his most popular books, The New Ru... Read Post
John Wall & Christopher Penn: Podcast: Talking Social Media with David Meerman Scott
In this Marketing Over Coffee we discuss Social Media and other topics with David Meerman Scott, author of The New Rules of Marketing and PR..... all that and more in this Marketing Over Coffee, a weekly audio program sponsored by M... Read Post
David Meerman Scott: Measurement, Press Releases, Social Media And Losing Control
This week, I had the privilege of speaking with David Meerman Scott (@dmscott on Twitter) the author of the #1 bestselling book, The New Rules of Marketing and PR, as well as a number of others that have dispelled traditional notion... Read Post