Fox Digital Studio will debut on March 28 a 7-episode original comedy series distributed exclusively through Myspace, and Taco Bell is partnering with the two companies as a sponsor with the brand heavily integrated into the program.
"Let's Big Happy" stars Angela Sarafyan as a music blogger who heads to LA and ends up serving as a guerrilla marketing savant for upstart bands.
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Look for more sponsored content to come to Yahoo (NSDQ: YHOO). The company is partnering with WPP’s GroupM Entertainment to “help marketers creatively incorporate their brands into original online programming” across Yahoo propertie... Read Post
Amazon is expanding into original children’s and comedy programming. The company’s Amazon Studios is inviting developers to submit proposals for original kids’ and comedy shows. The best will be distributed through Amazon Instant Vi... Read Post
Arguably the biggest hang-up in airing an original series online is keeping control of distribution. Well, a recent mess involving Fox Digital Studio, MySpace and online video site MyPod Studios won't help matters. Fox Digital had g... Read Post