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Men Who Shop With Phones

It’s not a well known fact, but there are indeed men who shop with phones... and laptops... and tablets. Hidden before now, eMarketer has shined the light on them and I’m here to say, be not afraid. We, the shopping women of America, welcome you. The tip comes from a survey [...]
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Men Shop More Carefully Online For Phones

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It’s a dull stereotype that women spend more time and energy shopping than men, but does that behaviour translate online? An analysis of shopping habits by comparison site Lasoo suggests that while women compare more items than men ...

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Shopping for a Mobile Phone: Women Look at Price, Men Look at Features

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Nielsen just posted some numbers that show the differences in how men and women approach buying a mobile phone. As I skimmed the list, I wondered if the same couldn’t be said for all types of shopping. For example, women said price ...

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Mobile devices have clearly changed the way people shop. In 2012, consumers spent $25 billion, or 11 percent of e-commerce dollars, while shopping on mobile devices, particularly tablets, according to data from eMarketer.

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