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How to Use Word of Mouth Marketing to Promote your Blog

Some bloggers spend thousands of dollars on advertising and SEO just to increase their blog traffic, sell more products and also sustain their brand awareness. Now what about new bloggers that don’t have thousands of dollars in advertising budget? Is [...]
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The Central Role of Women in Brand Advocacy

Business & Finance : Huffington Post: Business Blog (last year)

Your customers are probably your greatest untapped marketing resource. Marketers spend millions of dollars on traditional advertising while neglecting their greatest existing source of word of mouth: Their advocates. But do you real... Read Post

Want To Increase Conversions? Focus On Referral Traffic

Technology / Social Media : Social Media Today (2 years ago)

While it’s no secret that referral traffic tends to convert better than direct, search and social, many marketers still pour thousands of dollars into interruption-based advertising and yesterday’s SEO tactics, hoping to generate a ... Read Post

Buddy Media Acquires Social Ad-Buying Tool Brighter Option To Sync Paid and Owned Marketing

Technology : TechCrunch (3 years ago)

Brands are buying more social advertising, and increasingly those ads build off of published content like Sponsored Stories and Promoted Tweets. To absorb this spend, social marketing platform Buddy Media has acquired and integrated... Read Post


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