In need of a revenue boost, the NBA is considering selling ad space on jerseys to make up for its losses. But the NBA should be worried about losing its fans. According to Sports Business Journal, NBA owners will debate the idea in an April 12 meeting in New York. It marks their first board of governors meeting since the labor dispute last fall. Selling ad space on jerseys would have its benefits.
Many sports organizations and leagues have increased revenue for their teams by placing advertisements on jerseys. This revenue creating move allows advertisers to increase exposure for their companies through television and jersey ... Read Post
Sports Business Journal reports: NBA owners have reversed a longtime ban on courtside advertising by spirits brands in an effort to drive revenue during the economic downturn. The league is also crafting policies that could allow te... Read Post