Musicians sell merch at concerts, but at what price? Chris Robley thinks that the value of your merch changes from gig to gig. Performing live is about creating moments on stage and fans want to take home part of the concert by buying merchandise. What do you think of this merch pricing strategy? Leave comments here or on MTT. “But consider the possibility that you might sell more music if you thought of your merch items as mementos from an event that will never happen again.
Garage-pop rockers Killola, joining forces with Aderra, a digital distributor of live concert recordings, have created USB Dogtags - that not only serve as a unique merch item to sell to their fans, but also provide the group with a... Read Post
A recent interview with 3OH!3 on Music Think Tank raised the topic of price matching merch at concerts. It's surprising how little is said about price matching, maybe because the bands who are forced to match headliners' pricing don... Read Post
This article originally appeared on CD Baby’s DIY Musician Blog. Why the Value of Your Merch Changes Every Day Let’s say you just started a hot-sauce business. The price of your product probably changes depending on the buyer; lower... Read Post