Pinterest, the social network where users “pin” photos to virtual pin boards, has become the third most popular with Web users behind Facebook and Twitter, a report from marketing company Experian says. Like all social networks, Pinterest is dogged by questions of how to make money but Experian’s data suggests that it may not be difficult. Ads for consumer goods and retail are the most successful kinds on Facebook, Experian says, categories that are a natural fit with the photos of home décor and fashion items most pinned by Pinterest users.
Pinterest is now the No. 3 social networking site, according to new data from Experian. Like Facebook and Twitter before it, Pinterest created a social network complete with a verb particular to the site itself: Pinning. Nowhere els... Read Post
As if there was ever any doubt that the “pin” is winning, a new report from Experian says Pinterest is now the third most popular social network in the U.S. behind Facebook and Twitter. Experian’s “2012 Digital Marketer: Benchmark a... Read Post