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The way we were

I found out today that a private equity firm has purchased the majority of the Yellow Pages from AT&T. Which prompts me to ask: when was the last time you used the yellow pages? A pay phone? In a similar vein, Google And The Death Of Getting Lost. In 10 years (2001 to 2011) wireless penetration in the USA went from ~40 percent to ~100 percent. This is the difference between arranging a rendezvous ahead of time in precise detail, and being confident that you can just end it with “I’ll call you.
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Private Equity Firm Is Taking A Chance On Startup Billed As 'Yelp Of Weed'

Business & Finance : Business Insider: Clusterstock (last year)

SEATTLE/LOS ANGELES (Reuters) - In the sparse Seattle offices of Privateer Holdings, Brendan Kennedy grabs an iPad to show how his bet on legal marijuana is already paying dividends in the form of a Google results page for "blue che... Read Post

Yellow Pages Still Valued More Than Yelp

Business & Finance : Deal Journal - WSJ.com (3 years ago)

AT&T reached a deal to sell a majority stake in Yellow Pages to private equity top-dogs Cerberus Capital Management, a deal that values the business at about $1.42 billion in equity. Read Post

Left at the door: AT&T dumps majority share in Yellow Pages

Business & Finance : Money & Co (3 years ago)

Have the Yellow Pages outlived their usefulness as a door-stopper, a child seat and, on increasingly rare occasions, a phone book? AT&T Inc. seems to think so, selling off much of its stake in the company to a private equity firm. Read Post


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