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‘Avengers’ Tracking Like Superhero: $125+M Opening Weekend With Four Quadrant Appeal

BREAKING…  EXCLUSIVE: Marvel’s The Avengers just came on early tracking this morning “incredibly strong” exactly as Hollywood thought it would, my industry sources are telling me. This is the first Marvel film to be marketed and distributed by Disney so this is great news for the studio. The numbers tell the story: it has 23% ‘First Choice’ and 62% ‘Definite Interest for all audiences – incredibly high among men, and solid among females.
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‘The Avengers’ Record Breaking Opening: Inside the Numbers

Entertainment : Speakeasy - WSJ.com (2 years ago)

“The Avengers” has scored the biggest domestic opening weekend debut in box-office history, hauling in $200.3 million, according to Walt Disney Co., the company that distributed the The Marvel Studios film. A look inside the numbers... Read Post

‘The Avengers’ Packs Even More of a Punch at Box Office

Entertainment : Speakeasy - WSJ.com (2 years ago)

“The Avengers” packed even more of a punch in its opening weekend than previously thought. Walt Disney Co., which distributed the superhero action film, said Monday that the movie grossed $207.4 million domestically over the weekend... Read Post

'Avengers' opens strong at global box office

Entertainment : The Marquee Blog (2 years ago)

"The Avengers" doesn't open for another week in the States (so close, fans - so close!) but it's already doing gangbusters overseas. According to Entertainment Weekly, Marvel's superhero ensemble film brought in $17.1 million from 1... Read Post


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