There's truth—real authenticity—in this advertising. At least, that's the promise behind campaigns like the one for just-launched Skinnygirl Smoothers n' Shapers, a line of Spanx-like underthings from ubiquitous loudmouth and "Bravolebrity" Bethenny Frankel. See, they're using "real" women in the ads, not supermodels. And for that, the brand deserves a pat on the back. Or does it? Actually, no! And here's why: First, ads like these purposely try to equate "real" with "typical," and I'm not buying it.
Did Skinnygirl Bethenny Frankel try to ruin Bravo‘s Real Housewives of New York City? Sources say that the margarita maven and her “peeps” were behind media reports that the show would tank after she left to star in her spin-off Bet... Read Post
Source: Bravo Before her talk show, her Skinnygirl empire, and her spinoff series, Bethenny Frankel first won over fans with her signature wit on The Real Housewives of New York - and now viewers can celebrate because Bethenny is re... Read Post