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In attempting to transform ads into engaging stories, Twitter’s Promoted Products and Facebook’s Sponsored Stories are changing the way advertisers reach social networkers. Smaller social sites lacking the resources to build their own story-themed ad platforms have a new partner …
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Japanese social network Mixi has announced a partnership with Twitter that will see the two social media companies work together on product development, new business services and advertising opportunities in the... Read Post

MySpace launches their self serve ad platform, called My Ads, tonight, which was first talked about a year ago. Like Facebook's similar product, it allows anyone to quickly create a targeted ad and serve it on MySpace. Unlike Facebo... Read Post

You may remember Adly, a startup that in-stream ad network for celebrities and brands on social platforms like Twitter and MySpace. The company was also helping celebs promote brands on Facebook, but got the boot from Facebook (read... Read Post