Post Profile

Celebrities are often called on by companies to promote their products by inserting their use into their "real" lives, demonstrating to their fans that they use this product or that one. Apple has never really had to do that. Verizon has, and more »
read more

Apple has begun running a new television ad for the iPhone 4S and Siri featuring actor John Malkovich. This comes after a pair of celebrity ads started running last month with Samuel L. Jackson and Zooey Deschanel. The celebrity ads... Read Post

Last night saw the airing of two new ads for the iPhone 4S that featured celebrities Samuel L. Jackson and Zooey Deschanel. Both thirty-second spots showed the celebs using Siri in their home environment. Jackson used Apple's person... Read Post

What do Samuel L. Jackson and Zooey Deschanel have in common? No, they don't have a new movie together, but they both star in new iPhone 4S ads that focus on none other than Siri. The commercials are pretty similar in theme to older... Read Post