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5 Food Brands Building Social Buzz on a Budget

By now, most brands are rightly viewing social media as an integral piece of their overall marketing strategy. However, many still hold the in…
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How a Quirky Little Niche Brand Found the Holy Grail of Social Media ROI

Business & Finance : Huffington Post: Business Blog (11 hours ago)

Marketers and social media en·thu·si·asts have long chased the dream of being able to calculate traditional ROI (for clients and their C-suite) for spending all that time on Twitter, FB, Youtube et al. In fact, there are a few good ... Read Post

Christel Quek: Creating Social Media Buzz

Technology : Huffington Post: Technology Blog (2 years ago)

How do you build buzz in social media? What makes social media real-life marketing events successful? It is not one thing in particular, but many things: your vision, the people you involve, and the strategies you employ. Read Post

Does Social Media Really Drive Startup Sales?

Technology : ReadWriteWeb (2 years ago)

Everyone knows that you need to incorporate social media into your startup’s marketing strategy. It’s a no-brainer, right? Social media builds brand awareness and increases revenues. Or does it? Several months ago General Motors and... Read Post


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