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Public Flogging of Those Who Don't Display Your Company's Values...

I'm pretty much on the record as saying that most company's values/mission/core values statements are awful. It's not that the values are bad (after all, who could argue with putting the value of integrity or high communication culture on the...
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Great Patagonia Publicity By Creating Customer Intimacy

Business & Finance : Huffington Post: Business Blog (2 months ago)

The iconic outdoor gear and clothing company Patagonia's strategy to create intimacy with customers through numerous public relations efforts offers a useful lesson in trust and authenticity. Patagonia's mission and core value is: "... Read Post

Ron Ashkenas: Why Integrity Is Never Easy

Business & Finance : Huffington Post: Business Blog (3 years ago)

Have you ever wondered why mission, vision, or value statements are needed in the first place? After all, nobody wants to get involved with a company that lies, cheats, and tricks its customers. Read Post

Airbnb Reportedly Closes New Round Of Funding Valuing It At $10 Billion

Business & Finance : Fast Company (5 hours ago)

However, it's still unclear what the total amount raised is. Reports suggest it's between $450 million and $500 million. As widely speculated, Airbnb has reportedly closed a new round of fundraising that values the company at $10 bi... Read Post

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