Clothes with the same size label have become steadily larger over time. Measurements vary a bit by brand, but research by The Economist finds that the average British size-14 pair of women’s trousers is today more than four inches wider at the waist than a size 14 in the 1970s, and over three inches wider at the hips.This means that today's size 14 fits like a former size 18; a size 10 fits like an old size 14.
Women who are of average size -- that's a size 14 in the United States -- find it nearly impossible to find nice looking clothes that fit them. Learn why the industry stays away from larger sizes, and how that's slowly changing.From... Read Post
Shopping for clothes that actually fit is downright agonizing—especially for women, when a size 8 varies so ridiculously across clothing brands. Find Your Fit might help put an end to this shopping frustration. Read more... Read Post