The ever-astute Matt Richman noted yesterday that average selling prices are down for both the iPhone and iPad:
The $399 iPad 2 must be selling very well for it to make iPad ASP
drop more than 8 percent in one quarter.
Tim Cook, during yesterday’s conference call:
On iPad 2, with the change in the entry price to $399, we’re
actually thrilled with the results that we’ve seen; although as
Peter said, it’s only been a few weeks and so it’s too early to
come to a clear conclusion.
Apple’s press release yesterday noted “all-time record revenue from iPhone and Mac sales as well as record performance of the App Store,” while remaining silent on iPad sales. The reason? The slide continued last quarter, with year-... Read Post
Apple's quarterly results are up, and the one thing that many of the financial big brains are paying attention to is the average selling price of the iPhone: It currently sits at around $580, compared to $613 last quarter, which is ... Read Post
It finally happened. Android tablets have surpassed sales of Apple tablets, while at the same time Apple ASPs (average selling price) dropped 17 percent as their Android competitors increased by the same 17 percent. This means that ... Read Post