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Samsung hires protesters and tells Apple to ‘wake up’ [video]

A marketing agency called Tongue has reportedly begun a guerrilla marketing campaign against Apple in Australia. The agency recently hired protesters who were sent in a large black bus to an Apple Store, where they repeatedly chanted “Wake Up.” To accompany the protest, Tongue created a website called “Wake Up Australia” that includes a countdown to the launch of the Galaxy S III, leading many to believe that the agency was hired by Samsung.
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See more about: Apple Store

Samsung employs protesters to ‘wake up’ Apple users?

Technology Industry News / Apple : 9 to 5 Mac (2 years ago)

Samsung reportedly hired marketing agency Tongue to lead an advertising campaign for its upcoming Galaxy S III launch, and its first demonstration occurred at an Apple Store in Australia earlier this week, but the event resembled mo... Read Post

Samsung Hired A Bunch Of Protesters To Chant Outside An Apple Store (AAPL)

Technology / Technology Industry News : Silicon Alley Insider (2 years ago)

In an odd marketing move, Samsung hired a street team of marketers to protest outside an Australian Apple Store. The protesters pulled up next to the store in a black bus and poured out chanting "Wake up!" It's weird. There's also a... Read Post

Samsung sends protesting flashmob to Sydney Apple Store, tells customers to ‘Wake Up’

Technology : The Next Web Blog (2 years ago)

Samsung’s marketing machine appears to have gone into overdrive with reports that advertising agencies working on its behalf sent a bus full of protesters to the Apple Store in Sydney,... Read Post

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