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Intuit is plunking down $423.5 million for software firm Demandforce, in a bid to build out its services for small and medium-sized businesses. The deal provides Intuit with an automated marketing and customer communications offering that complements its existing business and accounting software.
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Intuit has integrated the online marketing software gained through its $423.5 million acquisition of Demandforce with its QuickBooks accounting software, giving small businesses a way to make closer connections with customers, the c... Read Post

Intuit has just acquired marketing SaaS company Demandforce for $423.5 million in cash. Demandforce’s SaaS application automates internet marketing and communications, so customers can focus on running their day-to-day operations. T... Read Post

Intuit has agreed to acquire San Francisco-based Demandforce, a provider of cloud-based marketing and customer communicatiosn software for small- and medium-sized businesses, for $423.5 million in cash. Intuit says that “Demandforce... Read Post