Intuit is plunking down $423.5 million for software firm Demandforce, in a bid to build out its services for small and medium-sized businesses. The deal provides Intuit with an automated marketing and customer communications offering that complements its existing business and accounting software.
Intuit has integrated the online marketing software gained through its $423.5 million acquisition of Demandforce with its QuickBooks accounting software, giving small businesses a way to make closer connections with customers, the c... Read Post
Intuit has just acquired marketing SaaS company Demandforce for $423.5 million in cash. Demandforce’s SaaS application automates internet marketing and communications, so customers can focus on running their day-to-day operations. T... Read Post