As primetime continues to lose viewers to the longer days and warmer springtime, Fox’s Fringe last night (1.1/3 in adults 18-49) went up a tenth from last week in its first airing since the sci-fi series was renewed for a 13-episode final season. It was one of only two series to post gains vs. their most recent originals last night. The other was NBC’s Who Do You Think You Are (1.
The two-hour season finale of Fox’s Terra Nova (2.2/6 in adults 18-49, 7.2 million viewers) was up a tenth (5%) among adults 18-49 from last week’s series low and up 4% in total viewers. The performance didn’t boost the prehistoric ... Read Post
With springtime in full force, viewers continue to check out. Last night, primetime TV usage in the adults 18-49 category was down 4% from last week, pushing many series to all-time lows. Fox’s American Idol (4.7/13, 16.5 million vi... Read Post
Red-hot British boy band One Direction made an inauspicious U.S. primetime debut last night with One Direction: The TV Special, which drew a 0.7 in adults 18-49 and 3.1 million total viewers from 8-9 PM on NBC. It was the lowest rat... Read Post