Corporate America as fun and games? Maybe, now that gamification has come on the scene. Gamification is defined as the use of game design techniques to engage audiences. Gamification encourages players to engage in desirable behavior by dangling the carrot...
Three years ago, the word “gamification“ would have turned up zero Google results. Today, that same search yields 13 million entries. Clearly, the idea of using game thinking and mechanics to engage audiences and solve problems is g... Read Post
Gamification is the use of game-thinking and game mechanics to solve problems and engage audiences, and is being used in fields as diverse as healthcare, education and advertising to create radical and profound behavior change. Read Post