Why are some people trustworthy, while others lie, cheat and steal? Part of the answer may reside in a hormone called oxytocin. Claremont Graduate University's Paul Zak talks with WSJ's Gary Rosen about how a "vampire wedding" helped him understand how this chemical works to control trust, empathy and virtue.
Here's the transcript at Medium of a deeply fascinating Aspen Ideas lecture by neuroeconomist Paul Zak, author of The Moral Molecule, about the chemical reason why the vast majority of us feel good helping others. Those who don't? P... Read Post
For his book, The Moral Molecule, Paul J. Zak drew blood from a bride, groom and their parents, before and after the vows, to measure the oxytocin levels: The bride's oxytocin level shot up by 28% after the vows, "and... Read Post