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Network News Anchors Becoming Commonplace In Political Advertising

As we reported this morning, President Obama’s reelection campaign released a new ad that features clips from TV news programs. The clips are cut in a way to place the President and his accomplishments in a positive light, and likely opponent Mitt Romney in a negative one. The trend isn’t new. Romney used TV news clips in the same way for an ad earlier this year. CJR looks at the issue in-depth, and examines the conundrum facing television journalists and executives.
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