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Microsoft May Have Solved A Big Problem With Its Tablet Strategy Today (MSFT, BN)

This morning, Microsoft dropped $300 million to invest in a new joint venture that will be spun out of Barnes & Noble's digital business. That means Microsoft now owns 17% of a new company that makes a popular product — the Nook e-reader — based on a rival platform, Google's Android. Some commenters assume that future Nooks will continue to be based on Android, and that this was part of some brilliant strategy to encourage more Android fragmentation.
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Microsoft Is Investing $300 Million In Barnes &Noble! (AMZN, AAPL, BKS, MSFT)

Technology / Technology Industry News : Silicon Alley Insider (3 years ago)

Microsoft has invested $300 million in Barnes & Noble in a Nook joint venture... More to come, click here for the latest. Please follow SAI on Twitter and Facebook. Join the conversation about this story » Read Post

Microsoft’s Nook Deal: Pushing Windows 8 Into New Realms?

Technology : The Tech Trade (3 years ago)

One of the intriguing possibilities suggested by Microsoft‘s announcement this morning that it plans to invest $300 million for a 17.6% stake in Barnes & Noble‘s Nook business is that the company is going to push Windows 8 into some... Read Post

Following on Microsoft’s $300 million investment, Barnes & Noble releases Windows 8 NOOK app

Technology : The Next Web Blog (2 years ago)

Barnes & Noble and Microsoft completed formation of their joint e-reading venture last month and the first fruits of their collaboration have finally emerged in the form of the NOOK... Keep reading ? Read Post

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