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PaperG Case Study Shows (Cost) Effectiveness of Local Display

3 years agoMedia / New Media : Screenwerk

I first met PaperG CEO Victor Wong a few years ago before the launch of PaperG and PlaceLocal (the automated display ad creation tool). I must say he’s built a terrific business. There are numerous studies and surveys that show local ads outperform more generic “national” ads, including in the context of online and mobile [...]
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