Post Profile

The Scent of Social Media: NY Yankees Fragrance

While the April-launch of the New York Yankees fragrance was immediately a hit in social media sentiment, the humorous comments are decidedly critical, alluding to the apparent dissonance of a “ballpark fragrance” in the New York subway system...
read more


Related Posts

The NY Yankees Launch a Fragrance—Would You Wear a Sports Team's Perfume?

Lifestyle / Beauty : The Girls in the Beauty Department

Beauty and sports don't always go hand-in-hand, but come April, that'll change—at least, in the baseball category. Today, WWD reports that the New York Yankees will be launching men's and women's fragrances—and not some novelty conc...

Issey Miyake A Scent by Issey Miyake Florale, Lancome Aroma Blue ~ new fragrances

Beauty / Perfume : Now Smell This

Issey Miyake will launch A Scent by Issey Miyake Eau de Parfum Florale, a variation on last year's A Scent by Issey Miyake, in April. The new fragrance is reportedly still green, but with a more feminine character......

Would you try a “Made for Social Media” scent?

Technology : The Next Web Blog

A pheromone-based fragrance is slated to attempt a strictly social media campaign this summer – but will it succeed? CrowdGather, a leading network of Internet forum communities is launching a “Made for Social Media” attraction scen...

New York Yankees ~ new fragrances

Beauty / Perfume : Now Smell This

The New York Yankees baseball team will launch a new fragrance duo in April under arrangements with The Cloudbreak Group...

That Yankees Cologne Is Apparently A Huge Hit [Deadspin At Your Service]

Sports : Deadspin

Remember the Yankees cologne? The one that our fragrance experts described as a "the Justin Bieber of scents?" The one that they also complained was far too expensive. It's a hit. Per Sports Business Daily: More »


Copyright © 2015 Regator, LLC