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California Cool is At Full Tilt on Lucky Brand’s New Blog

A Lucky Life showcases the brand’s new store look. Lucky Brand epitomizes Southern California cool, and the label’s new blog, A Lucky Life, does the same — and more.  From snapshots of Lucky-outfitted bands performing at Austin’s SXSW to street style photos of the brand’s employees, the fresh editorial component perfectly articulates Lucky’s authentic, all-American, [...]
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