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Opel to ditch premium price strategy

11 months agoVehicles / Cars : Car Advice

The boss of General Motors’ European divisions admits the premium pricing strategy for Opel and Vauxhall has backfired. Opel/Vauxhall CEO Karl-Friedrich Stracke told industry journal Automotive News Europe both brands would phase out their upmarket pricing structure in the near … Continue reading ?
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See more about: General Motors

Opel boss steps down as GM loses patience with Europe

Vehicles / Cars : Car Advice (10 months ago)

The president of General Motors Europe and CEO of Opel and Vauxhall has stepped down from his position to focus on “special assignments” within the company. Karl-Friedrich Stracke, 56, has been replaced by GM vice chairman Steve Gir... Read Post

Opel plots 10-point plan to return to profitability

Vehicles / Cars : Car Advice (last year)

The boss of General Motors’ European operations has outlined a 10-point plan for turning around Opel and Vauxhall and returning them to profitability as quickly as possible. Opel/Vauxhall CEO Karl-Friedrich Stracke today announced t... Read Post

General Motors Europe Boss To Retire

Vehicles / Cars : Auto Observer (2 years ago)

General Motors Co. announced today that Nick Reilly, president of GM Europe, will retire in March 2012. Reilly, a 37-year GM veteran, will be succeeded by Karl Stracke, currently CEO of the company?s Opel/Vauxhall operations. Strack... Read Post


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