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Google Launches Analytics For Mobile Apps [Updates]

App developers wondering how people use their apps now have access to a toolset similar to that which Google offers to web developers. The new tool, which is simply named Mobile App Analytics, is now in beta.
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App Annie’s updated analytics tool offers publishers access to an API, hourly rankings, and more

Technology : The Next Web Blog (9 months ago)

Mobile app analytics service App Annie unveiled a new tool today that it says will help publishers better monitor how well their apps are performing. With this enhanced offering, apps can... Keep reading ? Read Post

Google Makes Mobile App Analytics More Flexible With New Tag Manager, Services SDK

Technology : TechCrunch (8 months ago)

After demoing it at Google I/O earlier this year, Google Analytics today launched its Tag Manager for Mobile Apps and Google Analytics Services SDK for Android and iOS. These tools, Google says, will make it easier for app developer... Read Post

Google To Offer Mobile App Install Ads In Search And YouTube; Expands App Deep Linking To AdWords

Technology : TechCrunch (yesterday)

Google is announcing today its plans to offer app install ads on mobile search and YouTube, following moves made by other tech industry companies, including Facebook and more recently Yahoo and Twitter. Google says that businesses l... Read Post


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