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Saatchi London Channels The Truman Show For Toyota

Saatchi London has created a wondrously futuristic-looking animated video for the new Toyota GT86. In the ad, we see a man who is resigned to his mundane, slightly 1984-ish life in a society where "feeling" is a capital offense. But once he lays his eyes on the GT86, fear of persecution is no longer an issue. And once he gets behind the wheel, there's no stopping him. Sort of like Jim Carrey in The Truman Show, our digitized man, stuck in a fake existence, breaks free into the real world to experience full on thrill of true human exhilaration only a Toyota GT86 can deliver.
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Toyota Considers High-Performance Hybrid Version of the GT86

Vehicles / Cars : TopSpeed (2 years ago)

Posted on 03.6.2013 15:00 by Simona Yesterday, at the 2013 Geneva Motor Show, Toyota unveiled the open-top version of its new GT86 sports car. Of course, everyone expects to see this version put into production very soon. What now l... Read Post

Incriminating Crap Lives Forever Inside a Toyota

Marketing / Advertising : AdFreak (4 years ago)

Badillo Nazca Saatchi & Saatchi's "Letter" ad for Toyota Puerto Rico, in which a letter passes among all the previous owners of a used car, is a neat way to show how long Toyotas last. It's also one instance where the Kiss Me Deadly... Read Post

Toyota GT86 CS-R3 rally car unveiled

Vehicles / Cars : Car Advice (7 months ago)

A rally version of the Toyota 86, the Toyota GT86 CS-R3, will make its public debut at the ADAC Rallye Deutschland that starts on August 21. The new Toyota GT86 CS-R3 has been under development for the last year by Toyota Motorsport... Read Post

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