Saatchi London has created a wondrously futuristic-looking animated video for the new Toyota GT86. In the ad, we see a man who is resigned to his mundane, slightly 1984-ish life in a society where "feeling" is a capital offense. But once he lays his eyes on the GT86, fear of persecution is no longer an issue. And once he gets behind the wheel, there's no stopping him.
Sort of like Jim Carrey in The Truman Show, our digitized man, stuck in a fake existence, breaks free into the real world to experience full on thrill of true human exhilaration only a Toyota GT86 can deliver.
Badillo Nazca Saatchi & Saatchi's "Letter" ad for Toyota Puerto Rico, in which a letter passes among all the previous owners of a used car, is a neat way to show how long Toyotas last. It's also one instance where the Kiss Me Deadly... Read Post
If you judge a car’s sticking power by the amount of speculation, modifications, renderings, and overall “chit chat,” Toyota’s managed to create a knock-out with their new GT86 sports car. Who wouldn’t love it, anyway? Not only is i... Read Post