JetBlue is the latest brand to insert itself into a cultural conversation--this one about an athlete in the news. JetBlue has made its voice heard on the "issue" of gay athletes, creating a quick, social show of support for newly-out NBA player Jason Collins. The Washington Wizard announced via Sports Illustrated yesterday: “I’m a 34-year-old N.B.A. center. I’m black and I’m gay.
This morning, journeyman NBA center and former Stanford All-American Jason Collins became the first current professional male athlete to come out of the closet. Because of prior comments from some athletes, there was a widespread fe... Read Post
In a recent interview with People Magazine, President Obama expressed his support for athletes being socially conscious and how he'd love to see more of it. Asked how he felt about Lebron James and other athletes wearing "I Can't Br... Read Post