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JetBlue Sends A Social Shout-Out To Jason Collins

JetBlue is the latest brand to insert itself into a cultural conversation--this one about an athlete in the news. JetBlue has made its voice heard on the "issue" of gay athletes, creating a quick, social show of support for newly-out NBA player Jason Collins. The Washington Wizard announced via Sports Illustrated yesterday: “I’m a 34-year-old N.B.A. center. I’m black and I’m gay.
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See more about: Jason Collins

Jason Collins on ‘Good Morning America’: ‘I think the country is ready for supporting an openly gay basketball player’ — VIDEO

Entertainment : Entertainment Weekly's PopWatch (2 years ago)

Jason Collins became the first openly gay pro athlete in a major U.S. team sport yesterday after his personal revelation Read Post

Jason Collins: Big Name Athletes Offer Support And Praise For First Openly Gay Male Athlete

Pop Culture / Celebrity : Cinema Blend: Celebrity (2 years ago)

This morning, journeyman NBA center and former Stanford All-American Jason Collins became the first current professional male athlete to come out of the closet. Because of prior comments from some athletes, there was a widespread fe... Read Post

JetBlue Shows Support For NBA's Jason Collins

Marketing / Advertising : Adrants (2 years ago)

The outpouring of support for Jason Collins, the NBA player, who recently earned the title of the first openly gay male athlete on a major American sports team, has been impressive. JetBlue has raised its flag of support for Collins... Read Post

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