Post Profile






Amsterdam Worldwide Launches New Global Brand Platform for Warsteiner

Last year, Amsterdam Worldwide was tapped to lead the Warsteiner Beer business, and their work with the brand can now be seen in their recent global brand platform, intended to “refresh the brand in its existing markets, and firmly establish it in emerging markets.” The campaign, which kicked off in Germany on the 10th and will roll out gradually in over 60 markets worldwide, features television, print, and “high levels of digital media activity across the board.
read more

share

Related Posts


SITO Mobile, LiveRamp Tap Off-Line Customer Data for Mobile Ad Targeting

Technology / Mobile : Mobile Marketing Watch

Over the weekend, MMW was briefed by reps for SITO Mobile Ltd., a leading mobile engagement platform provider, about their latest happenings. The company is announcing a new partnership with LiveRamp, a provider of data onboarding s...

Greg Hardman ditched a corporate gig to revive iconic beer brands

Business & Finance / Entrepreneurship : Upstart Business Jounal

G reg Hardman began working in the beer industry right after he graduated from Ohio University in 1984, first for a distributor in Athens, and then as a salesman for Warsteiner, a high-end German beer. For 17 years Hardman worked fo...

Bud Light Leaves BBDO, Moves U.S. Business to Wieden + Kennedy

Media / Media Industry News : Adweek

Wieden + Kennedy in New York has won the creative business of America's largest beer brand, Bud Light. And owner Anheuser-Busch InBev has also tapped the agency's Amsterdam office to lead the Corona brand globally. "We've always loo...

Worldwide PC market declines: Lenovo tops global market share in PC Shipment

Business & Finance : India Business Blog

Global PC market has declined in Q3 2012 as per recent reports by research and advisory firm Gartner and market research firm IDC. Both agencies revealed that worldwide PC shipments fell more than 8% in the third quarter of 2012 as ...

Amsterdam Worldwide Takes Over on Warsteiner Biz

Business & Finance / Marketing : AgencySpy

What better way to kick off the day than some news involving beer. Amsterdam Worldwide, the agency that spun off from StrawberryFrog in 2008 and works with clients including Asics, has been tapped to lead the Warsteiner account and ...

Comments


Copyright © 2016 Regator, LLC