Post Profile






Here’s How Unilever Could Benefit From Acquiring Grom

Global consumer processed goods behemoth Unilever has extended its drive into the premium category by acquiring premium Italian ice cream brand Grom. The move pushes Unilever deeper into the high-value, high margin strategy which so far had centered around the company's personal care products business. The Grom acquisition adds additional firepower to Unilever's Refreshments segment, which benefited from the acquisition of premium gelato brand Talenti last year.
read more

share

Related Posts


When Unilever Bought Ben & Jerry's: A Story Of CEO Adaptability

Business & Finance : Fast Company

In 2001, the British-Dutch conglomerate Unilever bought the American Vermont-based ice cream manufacturer Ben & Jerry's. A key asset of Ben & Jerry's was its market niche among those customers who appreciated the premium ice cream w...

The 10 Weirdest Ice Cream Flavors Avoided By Dunkin Brands Group Inc (DNKN), Unilever N.V. (ADR) (UN), General Mills, Inc. (GIS) & More

Business & Finance / Investing : Insider Monkey

Ever wonder what the 10 wackiest and weirdest ice cream flavors are? Ice cream is one of the world’s favorite desserts, which every one of us has adored since childhood. This is especially true over the summer, when high temperature...

Unilever Turns to Online Sales to Expand Presence in China

Business & Finance / Investing : Great Speculations

Global consumer processed goods behemoth Unilever is set to combat the slowdown in China head-on by strengthening its presence in the online market. The company announced last week that it will open a store on JD Worldwide, the cros...

Unilever Prepares For The Summer With New Frozen Products

Business & Finance / Investing : Great Speculations

Global consumer processed goods behemoth Unilever will release 16 new products in the refreshments category, in time for the start of the summer season. The new frozen-treat products and varieties will be introduced across its ice c...

Why is Unilever Rushing Towards Premium Personal Care Brands?

Business & Finance / Investing : Great Speculations

Global consumer processed goods behemoth Unilever is currently pursuing an aggressive expansion strategy to strengthen its position in the premium personal care market. It acquired a number of premium skin care brands in recent mont...

Comments


Copyright © 2016 Regator, LLC