In the near future, you won't need a smartphone to shoot buzzy Snapchat videos. Snapchat announced on Friday that it was rebranding itself as Snap Inc. and launching a pair of techy sunglasses called Spectacles that will let marketers, creators and users change how they film and post Snapchat clips.
Priced at $129.99, the glasses will start rolling out in time for holiday shopping and come in coral, teal and black.
Snapchat is at it again. Rather than introducing new features to its mobile app, the company has announced Snap Spectacles, a wearable camera that's built into a pair of sunglasses.
Snap Inc. has just revealed Spectacles. These sunglasses record 10-second videos and send them wirelessly to your Snapchat app. Follow BI Video: On Twitter Join the conversation about this story »
After making its name as a mobile app filled with photos that disappear after a set period of time, Snapchat is now diversifying its business. The tech company has announced it is re-branding itself into Snap, Inc., and that its fir...
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