Last Friday, the company formerly known as Snapchat dropped a whopper of a slide-it-in-before-the-weekend announcement: It’s long rumored hardware debut has arrived. Oh and the company is now simply called “Snap.”
One of the best quips on the news that I saw came from Aaron Levie:
Stages we go through for all Snapchat launches:
Step 1: WTF is this?
Step 2: No really, what is this?
Step 3: 100M people use it daily.
Snap Inc.'s Spectacles look like a fun pair of smart glasses for the Snapchat crowd, and they'll probably avoid Google Glass' disastrous fate.
Rumors surrounding shakeups at Snapchat have been circulating for months. Chief among them was the launch of a Google Glass-like accessory. Over the weekend, Snapchat announced plans to deliver a set of glasses complete with built-i...
In the near future, you won't need a smartphone to shoot buzzy Snapchat videos. Snapchat announced on Friday that it was rebranding itself as Snap Inc. and launching a pair of techy sunglasses called Spectacles that will let markete...
What do you think about Snap’s first hardware product — their newly announced Spectacles? Maybe you’re thinking about Google Glass, the spectacularly failed hardware project that took the world by storm for not much more than a minu...