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3 Ways to Help Your Business Grow Using a Content Strategy Marketing Plan

Business & Finance : Huffington Post: Business Blog

A content strategy and content strategy marketing plan are distinctly different from each other. Basically, a content strategy marketing plan builds your brand and a target audience while getting your target people to perform some k...

Intercom’s Elizabeth McGuane on crafting a content strategy

Graphic Design / Web Design : Contrast

Words have always been very important to Intercom. This blog, our product marketing, and our books are all testament to... The post Intercom’s Elizabeth McGuane on crafting a content strategy appeared first on Inside Intercom.

Content Marketing Strategy Infographic – 12 Tips from SAP, Boeing, CAT, Progressive, John Deere, charity: water

Marketing / Online Marketing : Online Marketing Blog

Status quo is not a strategy.  For example, wandering around the world of content marketing like Alice wandering in Wonderland is hardly the way to succeed. And yet that’s how many marketers are approaching content and that lack of ...

7 Ways 2016 Will Force Your Content Marketing Strategy to Change

Business & Finance / Investing : Understanding Markets

2016 will bring an array of changes to the content marketing industry. Here are 7 ways you'll need to adapt your content marketing strategy in 2016.

Why Small Retailers Should Care About Content Marketing (And a Quick Guide to Getting Started)

Industries / Retail : Retail Minded

Contributed by Drew Allen, VP of Sales Strategy at BKA Content.  Customer happiness is and always will be a key focus for you as a small retail business. Because of this, you have to find a way to market to your current and potentia...

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