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The Antidote to Brand Anarchy: The Customer Journey

Lesley Bielby, Chief Strategy Officer, Hill Holliday Some recently conducted Hill Holliday CMO research told us that from a client perspective, hiring “best in class” specialist agencies to work alongside their lead agency is a good thing. From an agency perspective, while collaboration is sometimes challenging, we are all learning to put our clients and their brand before our own needs.
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