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Coming of the Mobile Advertising Age

Many of you probably know about the yearly Internet Trends report that comes out from Mary Meeker. There is always a lot of thought-provoking information in there, and if you are interested in macro trends and their potential impacts, that’s a great place to start. One area she covered is mobile advertising. Given that mobile is an on-ramp to the internet, and by many estimates access to the internet via mobile devices is past 50% now compared to access via desktop, it makes sense that internet models of making money would or should become prevalent in the mobile world.
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