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Why Your Marketing Sucks: Old School Tricks in a New School World Doesn't Work

By the time they go to school, kids are able to work their way through a piece of technology faster than you can get the wrapper undone. They can message in a single finger swipe without looking at their smartphone. They don't need the news because they're the ones capturing it, then sharing it to their thousands of social media 'friends' in a fraction of a second. In short, today's youth are faster and smarter than ever before.
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