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Clever: Bicycle Company Ships Bikes In Flatscreen TV Boxes To Avoid Damage

Dutch bicycle manufacturer VanMoof came up with the clever idea of printing their bike shipping boxes to look like flatscreen television boxes to reduce handler damage in transit, and apparently it's been a huge success. The company is reporting shipping damage to their bikes has dropped 70 - 80% since they started using the new boxes. Pretty genius. Still, no word how many boxes have been stolen by people hoping to score a free flatscreen.
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