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Contrarian Leadership Advice From 'The Father of Advertising'

David Ogilvy said a leader is someone who inspires loyalty with no regard to rank or position.
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9 Things You Can Learn About Copywriting From David Ogilvy

Technology / Social Media : Social Media Today

David Ogilvy is known throughout the copywriting and advertising industries as “The Father of Advertising.” For a quick snack-break-sized read, scan through these nine tips on copywriting, content writing, and general advertising, s...

David Ogilvy offers copywriting advice

Humor :

Letters of Note ran a 1955 letter from advertising legend David Ogilvy that details his process for writing advertising copy. I have never written an advertisement in the office. Too many interruptions. I do all my writing at home. ...

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Business & Finance : Forbes: Business

There’s a great story in the book Ogilvy on Advertising that when someone was made head of an Ogilvy and Mather office, David Ogilvy would send him a Russian Matrisoshka Doll. When the receiver opened up all of the dolls until he fo...

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I'm plowing through a book from Advertising giant David Ogilvy called Confessions of an Advertising Man. Ogilvy was considered the "father of advertising" and a creative genius by many of the biggest global brands. First published i...

Lessons from David Ogilvy’s contrarian management advice

Technology : The Next Web Blog

Gregory Ciotti is Help Scout‘s resident content marketer. He also gets nerdy about behavioral psychology at Sparring Mind. This post originally appeared on the Help Scout blog. A true leader is one who inspires loyalty with no regar...


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