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Why Tesla Beats Mercedes In Customer Loyalty

Originally published on the EV Annex blog. A showdown between Tesla Motors [NASDAQ: TSLA] and Mercedes-Benz surfaced in CIO Magazine recently, pitting the two automakers against one another to see who wins the battle for customer loyalty. Former research fellow at Forrester, Rob Enderle, compares the two companies and finds that Tesla beats Mercedes-Benz even though Mercedes-Benz is perhaps the oldest large [&hellip Why Tesla Beats Mercedes In Customer Loyalty was originally published on CleanTechnica.
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