Post Profile

7 surprising facts about open rates for push notifications

Tapjoy, the mobile marketing company, has come up with seven surprising facts about the open rates for push notifications. Push notifications are a common way to get users to pay attention to an app. Marketers love push notifications because users can’t help but see them as they flash across the screen of their smartphones. It’s […]
read more


Related Posts

More Than 70% of Consumers Value Push Notifications [Infographic]

Technology / Social Media : The Social Times

Marketers may be surprised to know that push notifications produce twice as many open rates and click-throughs than email. A recent survey of 1,200 adults by global marketing cloud service agency Responsys found that consumers find ...

App developers: Sending your users “test” push notifications is annoying, so don’t do it

Technology : The Next Web Blog

If you’re a mobile device user, you know how wonderful push notifications can be. Without having to open an app, you can see if someone replied to your witty Tweet...

Urban Airship hits 5 billion notifications as engagement reigns

Technology : Gigaom

For mobile developers looking to engage their users, push notifications have become a key tool in drawing users back into apps. Notification provider Urban Airship told me it has hit 5 billion push notifications since it delivered i...

Best Practices for Using Push Notifications

Technology : ReadWriteWeb

Mobile services company Urban Airship has compiled a white paper detailing the best practices for the implementation of push notifications in mobile apps. Push notifications, a feature on many mobile operating systems, allow app dev...

[Poll] Do Developers Think Consumers Like Push Notifications?

Technology : ReadWriteWeb

Easy, instant push notifications are a phenomenon of modern mobile technology. They deliver news, app updates, requests and prompts to users to complete an action. Mobile developers, marketers and advertisers all see push notificati...


Copyright © 2016 Regator, LLC