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Declining NFL ratings aren’t a big deal ... yet

The NFL still dominates everything else on TV, and there’s no reason to believe ratings will continue to drop. NFL ratings are down this season. For those who have been itching for the league to get served some humble pie, this may be viewed as a delightful development. But it’s important to remember that even sagging numbers for the NFL still virtually blow everything else on television out of the water.
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